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According to 36Kr, Mercedes-Benz is developing a new EV platform codenamed 'Phoenix' using Geely's GEEA 4.0 E/E architecture, scheduled for production around 2030 to replace the current MMA platform for next-generation entry-level models including the A-Class, B-Class, GLA, GLB, and CLA. This marks the first time in the luxury brand's history that new platform development occurs outside Germany, with its China R&D centre serving as the global headquarters for compact vehicle development while the German base focuses on mid-size and large vehicles. The GEEA 4.0 architecture supports both EV and non-EV applications, succeeding the GEEA 3.0 debuted in the Geely Galaxy E5 (Proton eMas 7 twin). The move reflects Mercedes-Benz's cost-reduction strategy through deepened Geely partnership, following similar collaborations announced by Volkswagen and Stellantis with Chinese brands.

Geely Riddara Thailand is evaluating plans for a local EV production facility following its October 2024 market entry with the RD6 electric pick-up. General manager Cao Feng expressed confidence in the long-term growth potential of BEV pick-ups despite current market slowdowns, citing superior energy efficiency over fossil fuel counterparts. The RD6 is priced between 899,000-1,299,000 baht, offering RWD and dual-motor 4WD variants with 63-86 kWh batteries, 815 mm wading depth and 1,030 kg payload capacity. The company targets 3,000-5,000 unit sales this year with new single-cab fleet variants, while exploring expansion into Myanmar, Laos, the Philippines and Malaysia.

Honda has cancelled the development and US market launch of its 0 Series electric saloon and SUV, alongside the Acura RSX, just months before planned production commencement. The decision stems from a reassessment of electrification strategy driven by rapidly changing business conditions and an "extremely challenging earnings situation," with consolidated losses expected for FY2026. Citing revised US environmental policies easing fossil fuel regulations and EV incentives, plus declining Asian competitiveness due to resource allocation toward EV development, Honda acknowledged inability to match newer EV manufacturers' short development cycles and software-defined vehicle (SDV) capabilities. The 0 α (Alpha) global market debut remains uncertain as the company restructures its approach.

Lexus has announced the all-new ES will open pre-orders on March 20, featuring the brand's latest design language with both hybrid and battery-electric powertrain options. Initially imported before local production commences upon domestic factory completion, the sedan maintains a traditional three-box silhouette with coupe-like roofline, measuring 5,140 mm long with a 2,950 mm wheelbase. Design elements include semi-flush door handles, front fender charging ports, and full-width rear taillights. Hybrid variants ride on 18-inch wheels, while electric versions upgrade to 21-inch alloys.

The Volkswagen ID.3 Neo, a comprehensive mid-cycle refresh, will debut mid-April as a stopgap until the all-new ID. Golf arrives in 2028. Exterior updates include a restyled front fascia with full-width light bar and illuminated VW badge for familial ID. Polo resemblance, plus body-colored roof and tailgate replacing the previous black finish. The cabin introduces the Innovision infotainment system with integrated app store, subscription functions, and app-free smartphone digital key, alongside 3.6 kW V2L capability. Physical steering wheel buttons replace maligned capacitive controls, with hoped-for climate control switches and a larger instrument display replacing the current 5.3-inch unit.

Luxeed has announced its flagship V9 MPV will launch this spring, targeting the 500,000 RMB segment with rear-wheel steering (±7 degrees, 5.35m turning radius) and dual-chamber air suspension (50mm lift capability). The vehicle features Harmony Intelligent Mobility Alliance family design language, debuting next-gen DLP projection headlights with dynamic welcome light carpets and customizable greeting sequences. Rear styling incorporates full-width taillights, roof spoiler, and chrome trim, available in four colors: Radiant Purple, Deep Sea Blue, Snow White, and Gilded Black.